I Make Mistakes as a Host. Most "Experts" Won't Admit That.

June 15, 2026
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Written by
Brendan Thompson

I'll start with something most people in this space won't say out loud: I make mistakes as a co-host. Regularly.

None of them have been catastrophic so far, and I can't point to a single one that's cost a property owner real revenue. But they happen — because hospitality is genuinely hard, and I'm tired of the experts who pretend otherwise. You know the type. Everything's easy, every system is flawless, they never have to fight the current. That isn't honest, and it isn't helpful to you.

So this is a different kind of series. It's called Bad Guests, and it's for hosts who want to be ready for the hard stuff instead of pretending it won't come.

Hospitality is hard for reasons that have nothing to do with how hard you work.

Why hosting is hard — and most of it isn't your fault

Here's the honest version. Three things make this job hard, and you control exactly none of them:

  • Every guest is different. You don't know their expectations walking in. Two people can book the same home for the same price and want completely different things from it.
  • Even when you can guess their expectations, you can't control them. You cannot manage another adult's thoughts, feelings, or reactions. You can only manage what you do.
  • Some guests just aren't great people. Some are upset at the world and bring that to your doorstep.

Read that last one again, because it matters: when a guest goes off on you, it's usually not because you didn't work hard enough.

I once had a guest launch into a full tirade because we sent a pool cleaner out to do routine, scheduled pool care and it interrupted their swim. That's not a host failure. That's not an us-versus-them problem to be solved. Some people are simply unreasonable, and you can't fix unreasonable with effort. (More on that guest — and the seven dollars at the center of it — in the final post.)

What this series covers

Over the next four posts, I'm going to walk through the three situations every host eventually faces:

  1. What you do when you mess up — because you will. How do you actually make it right?
  2. What you do when there's a real, solvable issue — which, more often than not, is a communication gap in disguise.
  3. What you do with the unreasonable guest — the situation where there is no solution to be found, and the goal becomes keeping your integrity instead of winning.

This isn't theory — it's data from a real portfolio

I'm not making this up from a stage. These are real learnings from my own portfolio — properties I own and properties we manage. And they're backed by something more than gut feel: we took thousands of our guest reviews and put the data through the wringer to find what actually separates a good review from a bad one.

Some of what we found genuinely surprised us. I'll share it as we go — including the finding that made us rethink how we handle refunds entirely.

You can do a version of this yourself, by the way. Export your reviews from your property management software, drop them into a tool like Claude or ChatGPT, and ask it what patterns it sees across the good ones and the bad ones. The insights are sitting right there in your own history, waiting for someone to read them properly.

Why we bother

We do all of this for a simple reason. It is genuinely our joy to give guests a five-star experience — not just to protect a rating, but because hosting people well is the entire point of the work. The review is a byproduct. When we fall short of that, we take it seriously, and we move to make it right.

That posture — great hospitality first, reviews as the result — is the thread that runs through everything in this series. Next week I'll dig into the single biggest thing that turns an ordinary complaint into a one-star review — and the hint is, it isn't the mistake itself. It's what you do when you're the one who messed up.

This is the first post in The Honest Host. If you'd rather not figure all this out solo, here's how Oikos co-hosts short-term rentals for owners — you can see how we run this kind of operation.

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